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9 & 10 NOV 2021


Kamil Ozornek: Speaking at the Call and Contact Centre Expo

Kamil Ozornek

Protein A.S.

Diffusion Of Innovation

The Diffusion of Innovation which was developed by E.M. Rogers, tries to explain how products or services go from being brand new to a novelty to an accepted product or service. What Rogers found over the years was a consistent progression. A 15% adoption number is achieved, the product or service becomes mainstream throughout the industry. According to experts, a 50% adoption rate will be achieved for cloud-based pos systems across the restaurant category by 2021.

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