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19 & 20 OCT 2022


David Sturdee: Speaking at the Call and Contact Centre Expo

David Sturdee

COO/CCO  -  Pizza Hut Europe/Yum! Brands

Culture, Technology and the Need for Easier

Easier is overtaking better in driving purchase intent – a customer expectation that is driven by disruption through new competitors and services. This adapt or die reality and the challenges involved requires innovation through technology, but also a cultural change to bring it to life. This session will look at the relationship between step-changing technology deployment and culture, in the journey of modernizing the delivery experience.

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